This Privacy Policy explains how Echo ("we," "us," or "our") collects, uses, and protects your information when you use our website and services. By using Echo, you agree to the terms outlined here. If you don’t vibe with any part of it, you’re free to step away from the service.

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We take your privacy seriously — this doc lays out exactly what we collect, what we don’t, and how you stay in control.

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Information We Collect

• Data we collect: When you interact with Echo (e.g., signing up, making a purchase, or contacting us), we may collect:
  • Email Address: Used for account creation, authentication, and communication.
  • Name: If you choose to provide it, we use it just to personalize your experience (e.g., saying “Hey, bro” instead of “Hey, user”).
  • Feedback: We collect feedback shared on experimental features to improve and refine them.

We don’t collect billing information (Razorpay handles that securely), survey responses, user preferences, or any random metadata, Non-personal data like browser type, device info, etc.

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How We Use Your Information

• To authenticate and manage your account.
• To process payments and deliver products or subscriptions.
• To send you updates about new resources or important changes (only the ones you want).
• To improve experimental features via feedback voluntarily given by you.

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Access & Disclosure

Only select employees at BRAHMAI (our parent org) can access your info — and only when absolutely necessary. The information is only available to employees that:

1. Have agreed to confidentiality obligations that prevent disclosure to others.
2. Need to know that information to process it on BRAHMAI’s behalf or provide services available through the Echo platform, and

Some of these employees may be located outside your home country. By using BRAHMAI's and/or Echo’s website, you consent to the transfer of your information to them.

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Echo does not rent or sell potentially personally-identifying or personally-identifying information to anyone. Outside of the parties mentioned above, Echo discloses such information only in the following cases:

• Legal Requirements: When required to comply with legal obligations or governmental requests.
• Good Faith Belief: When Echo believes disclosure is reasonably necessary to protect its rights, property, or the safety of its users, third parties, or the public.

We strive to handle your data responsibly and in line with best practices to maintain your trust and privacy.

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We don’t train AI with your data

We don’t use your data to train AI models. Does that make us the only one in 2025? We're not sure, but your data stays private.

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Cookies

We use cookies, but only for improving your experience. No ad tracking or pop-ups here—we don’t serve ads.

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Analytics

We use Microsoft Clarity Analytics, a privacy-focused analytics tool that does not use cookies or track personal data. Clarity provides insights on website performance while respecting your privacy.

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For more information on Clarity’s data policies, visit their Data Privacy.

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Referral Links

We don’t do affiliate links. We don’t redirect you to third-party junk. If you ever see a link, it’s internal — straight from BRAHMAI and nowhere else.

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Privacy Policy Changes

We may update this Privacy Policy occasionally to reflect changes in our services or legal obligations. When we do, we’ll post the updated version on this page. Your continued use of Echo after an update constitutes acceptance of the new terms.

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Contact Us

Got questions, concerns, or just want to say hi? Reach us at hello@brahmai.in.